Docs & setup guides
From signup to your first deduplicated Purchase. Start with Getting started.
Getting started
Create an account, add your site and Meta Pixel, install one script and send a test event.
Install the tracking script
Where to paste t.js, how it wraps fbq, Google Tag Manager, and the trk() JavaScript API.
WordPress & WooCommerce plugin
Install the plugin, connect it with your server secret and send every paid order server-side.
Shopify
Add the script to your Shopify theme and send purchases with the server API.
Server API (/v1/s)
Send events from your own backend with the site secret: payload, hashing, responses and limits.
Event deduplication
How event_id keeps browser and server events from being counted twice, and how to check it.
Custom tracking domain
Serve tracking from track.yourshop.com for first-party cookies and fewer ad-blocker losses.
Consent & GDPR
Hold tracking until the visitor agrees, with one flag and one line of JavaScript.